Insights
How athletes get seen.
The thinking behind visibility — what decision-makers look for, and how to give it to them.

From the Township to the Trial: Getting Seen From Anywhere
Geography used to decide who got discovered. It doesn't have to anymore. How athletes far from the spotlight build a profile that travels.
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Instagram Isn't a Strategy — It's a Starting Point
Posting more isn't the same as being seen. The difference between activity and visibility is where careers are won and lost.
4 Jul 2026
5 Things Missing From Most Young Footballers' Profiles
The gap between an amateur profile and a professional one is usually five fixable things. Here they are.
2 Jul 2026
What Goes Into a Highlight Reel That Actually Gets You Signed
Most highlight reels are made for friends. A few are made for scouts. The difference is everything — here's how the second kind is built.
30 Jun 2026
Scouts Judge You Online Before They Ever See You Play
The first trial isn't on the pitch — it's on a phone screen. Here's what decision-makers look for before they decide you're worth their time.
24 Jun 2026Reading about it is step one.
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